Everlast teams with Haitian and Puerto Rican Olympic Boxing as they gear up for Beijing - Boxing
By Media Report on Doghouse Boxing (July 3, 2008)  
Everlast Worldwide has announced an agreement to become the official equipment and apparel supplier of the Dominican Republic and Puerto Rican National Boxing Associations as they head to the Olympic Games in Beijing next Month. Everlast is currently the official equipment supplier of USA Boxing and the USA National Team.

The recently signed partnerships are a part of a global initiative for Everlast to support the world of amateur boxing and strengthen participation within the sport at the youth level. The partnerships include sponsorship of national tournaments, as well as product donations for their national training center and gyms.

“Amateur boxing is at the very core of Everlast’s authenticity and we are fully dedicated to strengthening the sport at the grassroots level,” said Matt Cowan, Sports Marketing Director of Everlast. “These countries have produced tremendous talent over the years, and we are proud to support the growth of boxing within their respective countries as well as their national teams’ quest for Olympic gold.”

The Dominican Republic and Puerto Rican boxing teams have already been chosen for this year’s Olympic Games in Beijing and Everlast supplied amateur fight gloves, head gear and boxing shoes for all their qualifying rounds. The Haitian team, a member of one is also expected to do very well in the games. Once they step into the ring in Beijing , the teams will have a number of athletes expected to compete for the gold. More notably, McJoe Arroyo of the Puerto Rican team, a bronze medalist at the 2007 World Championships and Americas Olympic Qualifier Light Heavyweight Champion Carlos Negron are both top picks for the gold. Argenis Nunes a 2007 silver medalist is a favorite contender on the Dominican Republic team.

About Everlast Worldwide Inc.

Everlast Worldwide Inc. is a leading designer, manufacturer and marketer of boxing and fitness related sporting goods equipment under the well-recognized Everlast brand name and a worldwide licensor of the Everlast brand for apparel, footwear, sporting goods equipment and other active lifestyle products and accessories. Since 1910, Everlast has been the preeminent brand in the world of boxing and among the most recognized brands in the overall sporting goods and apparel industries. In order to capitalize on the rich heritage and authenticity of the Everlast brand, the company has extended the Everlast brand outside of the boxing ring into complementary product categories. Our strategy is to continue to leverage the unique qualities represented by the Everlast brand—Strength, Dedication, Individuality and Authenticity — to become a leading global athletic brand and a necessary part of the lives of consumers who train, compete and live an active lifestyle.



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